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Sports betting supplier

Sports Betting Supplier Europe

Genius Sports

It has been a transformational year for Genius Sports, which became a publicly-listed company in April and rebranded from Betgenius to reflect its capabilities in sports technology, live data, video and betting.

With so much attention currently on the regulating US sports betting market, it is easy to forget that the company made its name providing sports data and technology to a majority of leading European operators. Its impressive portfolio of more than 650 worldwide clients includes European giants such as Flutter, bet365, Entain, 888sport, William Hill, Betfred, BetVictor and Betway, to name just a few.

While the company has spent aggressively to secure rights and partnerships, it has been rewarded with group revenue growth of 76 per cent in the first half of the year to $109.6m. Its competitive rivalry with Sportradar and IMG Arena is only expected to intensify, but for this year at least, there was no stopping Genius Sports.

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