No other supplier has expanded across Africa at the incredible rate that Aspire Global’s BtoBet has done over the past year.

BtoBet has closed deals with clients from Nigeria to Namibia and in almost every African country in between. Furthermore, it is powering continent-wide operators such as Editec Group’s GOAT Interactive, which is present in 17 nations and counting.

The company’s Neuron 3 betting platform lies at the heart of this growth. It allows interconnection between retail, mobile, desktop and social media platforms. This flexibility is key in a continent where there is no such thing as one size fits all.

The adoption of different technologies at different rates in different countries with different languages and currencies, means adaptability is key.

BtoBet’s innovative social media betting tool allows players to place a bet via Twitter, Facebook, Viber and Telegram without the need to make use of their browser app or other third-party apps.

The Neuron 3 platform comes with other innovative tools based on advanced AI and machine learning, from in-depth analytics to engagement and gamification tools. Another notable innovation is the AI Writing tool that enables operators to automatically populate their site with in-depth sports news without the need to employ a legion of writers.

For all these reasons, BtoBet has become the go-to choice for operators looking to launch sports betting online. Frankly, it was an easy choice to name it Sports Betting Supplier of the Year for Africa.